We Must Act… NOW!

The wastage of food on this planet has reached epic proportions. It’s time to stop!

Alarming figures are appearing, that we waste 50% of our food from the farm to the table and beyond, that half of the turkeys we produce for Christmas and Thanksgiving Day end up in the bin not eaten.

If this figures don’t shock you, nothing will?

We desperately need to return to the old ways where our larders looked liked this.


The reliance on corporative food products has to be stemmed.

Pre-war advertising – Click the image for an excellent post

Very soon we will need this to survive.

Don’t scoff at the idea.

“It takes roughly 20 gallons of water to make a pint of beer, as much as 132 gallons of water to make a 2-liter bottle of soda, a typical hamburger takes 630 gallons of water to produce.”Wall Street Journal

We have all heard about ‘carbon footprints’ but what we haven’t heard much about is the ‘water footprint’.

The water footprint is the hidden amount of water used to produce food, and nearly all other products. It’s the amount we don’t see.

1lb of beef cost $7.99 and 2,500 gallons of water

Take another example; “To date, probably the most reliable and widely-accepted water estimate to produce a pound of beef is the figure of 2,500 gallons/pound. Newsweek once put it another way: “the water that goes into a 1,000 pound steer would float a destroyer.”vegsource

Our supplies of water are dwindling, fast.

Gone are the days when we just used river water, now we are stealing from the aquifers, the underground water that supplies the rivers and lakes.

We are not only stealing that water, we are polluting that water with practices like fracking. The aquifers take thousands of years to regenerate.

Once the aquifers are gone, so are we!

9 responses to this post.

  1. Posted by Alex Jones on January 22, 2013 at 9:43 am

    Water issues will become a major issue in 2013. This blog post is a good reminder that water is being taken for granted at human peril.



  2. Posted by Josta, The Netherlands on January 22, 2013 at 1:30 pm

    AV, I was trying to explain to my (UK) friend that she is wasting more energy when she buys her vegetables already cut, rather than whole crop (which I thought was common sense). Do you know of any web pages that would support my case? Trying to educate my friends and colleagues overseas! :o)



  3. if a lb of beef costs $7.99 and 2500 gallons of water, how did water get so cheap? (must be new math?) even at residential water prices of .01 per gallon that’s $25 not including delivery/service fees. just wondering…
    i’m not questioning whether or not water is precious but really, how can we afford such waste?



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